Knoll Lookbooks

Problem
Knoll needed a series of lookbooks—both digital and print—to showcase their featured product collections. These lookbooks served as essential tools for the sales team, used as presentation leave-behinds and displayed in Knoll showrooms to highlight the craftsmanship and design of their high-end furniture offerings.

Methodology
I collaborated with the Western Division Art Director to carefully curate product selections and photography, gaining insight into the story and design philosophy behind each collection. This informed both the visual direction and narrative flow of each book.

Solution
A series of minimal, elegant lookbooks that reflected Knoll’s commitment to modern design. The clean layouts, refined typography, and thoughtful pacing allowed the products—and their design stories—to shine, creating a polished, elevated experience for clients and customers.